The FRIENDS Frame Eyeshadow Palette by Mad Beauty is a highly praised cosmetic product, according to Kimberly's video review. She highlights the cute and 90s-inspired shades, with four shimmer shades and the rest being matte. Kimberly demonstrates the application process, starting with a light matte shade in the crease and deepening it with a darker shade in the outer corners. She then uses a shimmer shade on the lid, opting for a peachy one. Kimberly praises the creamy and pigmented formula of the eyeshadows, expressing excitement for Mad Beauty's future offerings. Overall, the FRIENDS Frame Eyeshadow Palette seems to be a quality product with a good range of shades and easy application.