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About MYDENTITY
I found my identity (#mydentity). It was to make a difference, change the world doing hair. But more than that, it was to be a friend, a #hairbestie, and inspire other stylists just like me to find their #mydentity, because I had such a hard time finding mine. I created #mydentity because I wanted to customize colors we all dream of – colors that are missing from today’s hair color. I want to create a line that brings back the fun & excitement in our industry.
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