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The Mad Beauty Ice Cream Lip Balm in Apple is a delightful product that lives up to its adorable packaging. JoyOfMyLife, in their video review, highlights the clear gel formula of this lip balm, which provides a glossy finish without the need for excessive application. The absence of any scent adds to its appeal. Not only is it comfortable to wear, but it also offers excellent moisturization. JoyOfMyLife expresses their fondness for this lip balm, emphasizing its effectiveness and the undeniable cuteness of the bottle. Overall, the Mad Beauty Ice Cream Lip Balm in Apple is a must-have for those seeking a moisturizing and visually appealing lip balm option.