About LUNA DAILY
Our founding story Luna Daily began with two friends discovering a 'feminine hygiene' wash hidden away in a bathroom cupboard, sparking a conversation: Why are we so ashamed to talk about a part of our body that’s so important to us? Why should the vulva need separate products to the rest of our bodies? Why are women so in the know about their haircare or facial skincare routines yet often in the dark about how to care for their vulvas? And so Luna Daily was born, here to make products for and conversations about Womanhood as natural as they should be for everyone, everywhere. One of those friends happened to be Katy Cottam. ‘We’re a generation of women who, more than ever, consider all the aspects of what we buy, eat, put on our faces, and yet for so many women, their intimate skin is an afterthought, only prioritised when there is a ‘problem’. The more we can normalise conversations about Womanhood at all ages and stages, the more we destigmatise it, remove the embarrassment and shame, and help everyone embrace the changes and what it means to be a woman in a more inclusive, positive way.'