What it is?
A healthier way to whiter teeth.
This safe and effective natural & vegan toothpaste formulated by dental experts uses natural botanicals and earth minerals like Activated Charcoal and Coconut Oil to clean, polish and whiten teeth – all without irritating sensitive gums or damaging the enamel.
The dream team of minty-fresh flavours will become your favourite way to say good morning and good night.
Free from fluoride, parabens, SLS, triclosan, artificial colours, artificial flavours, artificial sweeteners and animal derived ingredients.
Key Benefits
Brush easy with vegan-friendly ingredients like Activated Charcoal, Coconut Oil, Peppermint Oil, Tea Tree Oil and Diatomaceous Earth — handpicked for their ability to calm sensitive teeth, remove surface stains, banish plaque and tartar, and freshen breath.
What a joy, to turn over the toothpaste tube and see a list of ingredients you can actually pronounce. Like, without a science degree!
Whitens teeth
Removes plaque & tartar
Freshens breath
Nourishes gums
Detoxifies mouth and body
Enamel Safe
Delicious minty flavour
Vegan
Highlighted Ingredients
Xylitol
Plant-sourced sweetener that reduces plaque & tooth decay.
Coconut Oil
Anti-bacterial & anti-viral. Helps reduce oral bacteria & plaque.
Activated Charcoal
Whitens teeth & detoxifies the mouth.
Sodium Bicarbonate
Teeth whitening ingredient that sends bad breath packing.
What else you need to know
Fluoride
Free
Removes
Plaque
Whitens Teeth
Vegan & Cruelty Free
Kills Bad Breath
Prevents Cavities
Female Founded
Ethically Produced
Clean Ingredients
Sustainable
Made in the US
Prestige
Oral Care