What it is?
Your future brows begin with a stroke of Genius. Brow Genius® Conditioning Brow Serum blends 6 rejuvenating ingredients into one multi-benefit, smart formula that works now and later to create a look you’ll love. Think a smoother, softer, tamer, fuller-looking brow that feels and performs like the brows you’ve always wanted. From peptides, panthenol and Korean ginseng to biotin and castor oil, this power roster of ingredients is designed to nourish brows, increase manageability and deliver the ultimate brow makeover. Told you it was smart.
Key Benefits
- Proven to strengthen hair surface by 52%*
- Proven to reduce breakage by 52%*
- Proven to improve texture by 85%*
- Proven to increase smoothness and softness by 85%
USER PERCEPTION CLAIMS
- 86% said brows no longer look sparse
- 88% said brows appeared fuller
- 95% said brows look healthier
- 96% saw an improvement in the appearance of their brows
- 95% said brow hair feels protected against breakage
- 93% said brow hair feels less brittle
- 92% saw improved brow texture
- 96% said brows felt smoother, softer and more conditioned
- 93% said their brows were easier to style
- 91% said brow hair is more manageable
- 90% said brow makeup is easier to apply
- 98% said brow hair feels nourished and hydrated
- *In a 12-week independent study of 112 women
- Safe for everyday use.
- Dries clear, no flakes, stiffness or stickiness.
- For all skin types
- Recyclable packaging
- Vegan & Cruelty-Free
- This formula is free of: Parabens, Phthalates, Mineral Oil, Sulfates, Fragrance, Silicone, Formaldehydes, Retinyl Palmitate, Oxybenzone, Coal Tar, Hydroquinone, Triclocarban, Triclosan
Highlighted Ingredients
- A peptide formulated with Red Clover Extract helps to encourage the appearance of fuller looking brows and protect against breakage.
- Korean Red Ginseng helps to make brow hair appear thicker.
- Panthenol helps to smooth, soften and tame coarse or wiry texture for easier styling and manageability.
- Biotin helps to coat the hair to create fuller looking strands.
- Castor Oil helps to protect, nourish and condition brow hair and create a healthy environment on skin and around the exterior of the follicle.