About ALTERNA HAIRCARE
Founded in 1997, Alterna had a vision of creating a sustainable future by introducing a no-compromise luxurious hair care collection. All products were designed specifically for discerning industry professionals and based on the science of skincare, incorporating new technological advancements. Only natural eco-certified ingredients. No sulfates or parabens. No animal testing. Ever.
Founded in: 1997
Origin: United States
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Prestige
Cruelty Free
Made in the US
Ethically Produced
Haircare Education