At Aeterna, we design essential tools for living that support good habits and benefit the mind, body and spirit. We wanted to bring the quality of Made in Italy haircare to the United States for everyone to experience, so we designed Aeterna with 3 lines AQUA, VITA & ESSENZA to meet the needs of all hair types. We spent years testing & perfecting our formulations with a top lab in Italy and at our very own salon in Miami.

Aeterna

Keratin Complete Collection (Shampoo, Conditioner, Hair Mask)

Luseta Keratin Jet-Set Hair Smooth Kit - Shampoo/Conditioner/Hair Mask/Heat Protectant Spray

Shampoo + Conditioner Hair Care Duo Bar Set

Trio CURALIGN Vegan Shampoo Conditioner, Hair Oil

Trio HYDRAMEND Vegan Shampoo, Conditioner, Hair Oil

Trio Lumiere Highcure Vegan Shampoo, Conditioner, Hair Oil

Trio Procure Vegan Shampoo, Conditioner, Hair Oil

Trio Strongforce Vegan Shampoo, Conditioner, Hair Oil

Volumeplex Shampoo, Conditioner & Hair Mask For Fine Hair

Aeterna AQUA Hydrating Anti-Frizz Shampoo – Color-Safe, Sulfate-Free.

Aeterna VITA Intense Repair Keratin Deep Conditioner for Dry Damaged Hair | Color-Safe

Aeterna VITA Intense Repair Keratin Shampoo for Dry Damaged Hair | Color-Safe

Anne Marie

Ruth

Eliasiris

olivia

Sheri

Heart ❤️

Mejia

Yamileth

Sonia

Angela

Guido

Andrea

Jeissel

Dawn

You’re favorite non binaty, multi-hyphenate Drag Queen, Hairstylist, Chef, Thinker 

Video Review of #AETERNA Aeterna AQUA Hydrating Anti-Frizz Shampoo – Color-Safe, Sulfate-Free. by Tara Ashleigh

Video Review of #AETERNA Aeterna AQUA Hydrating Anti-Frizz Shampoo – Color-Safe, Sulfate-Free. by Tara Ashleigh